10 Reasons Why Magneto Is An Ideal Platform For B2B E-Commerce

“Magento provides a digital, intuitive, and effortless eCommerce experience for every
B2B sales interaction.”
Magento is a B2B (Business To Business) eCommerce platform that helps in direct
interaction between sellers and buyers to make digital sales and earn revenue.
Major benefits of using Magento for a B2B eCommerce website
Responsive and Optimized Design Flow
Magento B2B eCommerce website building platform first focuses on building responsive
and intuitively designed eCommerce websites for all buyers and sellers. This helps all of
them to place orders from any device at any time seamlessly and effortlessly. This
effortless journey in Magento is because of the following-

  • Capable of easily accelerating the digital transformation
  • Promptly introduce new initiatives to the market
  • Strengthen customer loyalty toward your online store
  • Will boost your revenue growth

Every B2B buyer expects intuitive, mobile-optimized user experiences that will promote
a seamless shopping experience with easy check-in and check-out.
All-In-One Online Store
Magento is an eCommerce website building platform that supports B2B businesses
from which you have the option of managing multiple brands through channel partners
and key accounts in your online store. With the self-service facility, you can track
quotes, review detailed order histories and manage credit online seamlessly across all
your accounts.
Magento B2B eCommerce website integrates with your Enterprise Resource Planning
(ERP) and Customer Relationship Management (CRM) so that your online store has a
flawless customer experience. Connecting your B2B and B2C customers across
multiple brands and geographies with a single platform will boost conversion rates,
maximize store efficiency and create consistent brand experience.
Quick Order Feature

Magento B2B eCommerce platform offers a range of purchasing options that will ensure
fast and convenient ordering that will boost your online sales. Any buyer can enjoy a
fast checkout by just entering the Stock Keeping Unit (SKU) directly, or use a requisition
list, or copying a previous order. You can also assist your buyers by creating orders,
tracking the quotes, and calculating discounts for them.
Magento offers the quick order feature which is most beneficial for buyers that know
what they exactly need. All buyers can easily skip the browse step and place an order
quickly for the products that they need from your online Magneto store. This quick order
feature by Magento helps in the following ways-

  • It accelerates the purchase process
  • It facilitates rapid reorders for common purchases
  • It also drives recurring revenue with fast and friction less ordering
  • Customer Segmentation

In Magento, B2B eCommerce websites carry out customer segmentation and tailor the
user experience according to the target demographic groups. This overcomes the
conventional business strategies, offering a uniform shopping experience to the buyers
irrespective of their size and choices. .
Magento helps a lot of companies or individuals tailor experiences to specific groups on
their browsing behavior and purchase history.
You can easily segment the customers based on the –

  • Specific products viewed on your e-store
  • Products in the shopping cart
  • The total value of the products
  • Number of items in the shopping cart

All these help in brand promotions, thereby boosting conversions quickly.
Customer Credit System
The Magento eCommerce platform supports credit as the B2B eCommerce hugely
depends on it. The credit limit features allow buyers to check out using their credit
balance. This way you can reinforce trust with your customers too.
In Magento B2B eCommerce website, the credit works in the following ways-

  • First, you need to store all your payment and purchase transactions
  • Then allocate the credit limits to credible buyers
  • During the checkout time, buyers can choose the “payment on account” option
  • Then customers can pay as and when possible
  • You can also use connectors
  • You can even try to synchronize credit limits with your ERP and CRM systems.

Smart Inventory Management
Magento looks out for every small detail that you need for your EEP and CRM system to
make your brand come into the spotlight. The smart inventory management feature
available in the Magento B2B eCommerce platform secures effective management of
orders from all sales channels and therefore lets you enhance your business
operations. You can optimize your delivery costs and times with real-time inventory
information across the supply chain.
Quotation System
Magento eCommerce Platform for B2B offers a robust quotation system that allows
buyers to request a quote. This feature helps in negotiations and B2B dealings as most
of the bulk orders are at regular intervals and an advanced quote system can attract
more buyers. Thereby increasing the sales conversions.
Buyers have a way of sending quotation requests and price negotiations using a
streamlined request. Buyers can add items to the shopping cart, then initiate the
process of negotiating a quote. Then have their credit reimbursed as soon as a payment
is made. Magento can do the following in the quotation system feature-

  • Ensure effective management of quote
  • Negotiate prices using a streamlined workflow
  • Build an image as a trusted merchant in the digital market.

Content Staging Functionality
The content staging feature in the Magneto website building platform helps you to
create a dynamic product page that can automatically change on a predetermined
schedule.Creating, previewing, and scheduling content is easier on Magento
platform.You can create multiple versions of the content for future updates as well. The
content automatically reverts to the previous version once a content change for a
specific period expires. This way you can schedule content staging for-

  • Products
  • Categories
  • Price rules
  • CMS pages or blocks
  • Widgets

Technical Assistance & Support Team

Magento is a website-building platform that offers end-to-end technical support team
and maintenance services to keep the eCommerce website running smoothly. The
Magento website server offers quick solutions to any problems related to your B2b e-
store like-

  • Server overload
  • Shopping cart issues
  • Error messages
  • General troubleshooting
  • Product integration issues

This Technical support with their highly skilled job description in the Magento
development agency
is focused solely on keeping track that your eCommerce website
is fully functional around the clock so that you can focus on driving sales primarily.
You can easily get the-
● Latest updates
● Security features
● Extensions implemented
Magneto is always up-to-date to match the pace with the digital world and B2B
eCommerce.
Rule-Based Product Relations
Magento B2B eCommerce store has product relationship rules that will allow you to
create links between products. To standardize targeted merchandising on a subset of
products. You can easily create multiple permanent rules and apply them to specific
periods. You can also prioritize your rules and determine the order in which –
● Your products will appear on the page
● You can easily decide which products are presented as related products
● Upsells
● cross-sells
To conclude
Every B2B company is experiencing a rapid shift in the digital market. To keep up the
pace in this digital space, go for a reputed Magento development company in India, to
improve your standing in the industry by developing a rock-solid website built on
Magento.

Magento B2B eCommerce platform offers a range of purchasing options that will ensure
fast and convenient ordering that will boost your online sales. Any buyer can enjoy a
fast checkout by just entering the Stock Keeping Unit (SKU) directly, or use a requisition
list, or copying a previous order. You can also assist your buyers by creating orders,
tracking the quotes, and calculating discounts for them.
Magento offers the quick order feature which is most beneficial for buyers that know
what they exactly need. All buyers can easily skip the browse step and place an order
quickly for the products that they need from your online Magneto store. This quick order
feature by Magento helps in the following ways-

  • It accelerates the purchase process
  • It facilitates rapid reorders for common purchases
  • It also drives recurring revenue with fast and frictionless ordering

Customer Segmentation

In Magento, B2B eCommerce websites carry out customer segmentation and tailor the
user experience according to the target demographic groups. This overcomes the
conventional business strategies, offering a uniform shopping experience to the buyers
irrespective of their size and choices. .
Magento helps a lot of companies or individuals tailor experiences to specific groups on
their browsing behavior and purchase history.
You can easily segment the customers based on the –

  • Specific products viewed on your e-store
  • Products in the shopping cart
  • The total value of the products
  • Number of items in the shopping cart


All these help in brand promotions, thereby boosting conversions quickly.
Customer Credit System
The Magento eCommerce platform supports credit as the B2B eCommerce hugely
depends on it. The credit limit features allow buyers to check out using their credit
balance. This way you can reinforce trust with your customers too.
In Magento B2B eCommerce website, the credit works in the following ways-

  • First, you need to store all your payment and purchase transactions
  • Then allocate the credit limits to credible buyers
  • During the checkout time, buyers can choose the “payment on account” option
  • Then customers can pay as and when possible
  • You can also use connectors
  • You can even try to synchronize credit limits with your ERP and CRM systems.

Smart Inventory Management

Magento looks out for every small detail that you need for your EEP and CRM system to
make your brand come into the spotlight. The smart inventory management feature
available in the Magento B2B eCommerce platform secures effective management of
orders from all sales channels and therefore lets you enhance your business
operations. You can optimize your delivery costs and times with real-time inventory
information across the supply chain.

Quotation System

Magento eCommerce Platform for B2B offers a robust quotation system that allows
buyers to request a quote. This feature helps in negotiations and B2B dealings as most
of the bulk orders are at regular intervals and an advanced quote system can attract
more buyers. Thereby increasing the sales conversions.
Buyers have a way of sending quotation requests and price negotiations using a
streamlined request. Buyers can add items to the shopping cart, then initiate the
process of negotiating a quote. Then have their credit reimbursed as soon as a payment
is made. Magento can do the following in the quotation system feature-

  • Ensure effective management of quote
  • Negotiate prices using a streamlined workflow
  • Build an image as a trusted merchant in the digital market.

Content Staging Functionality

The content staging feature in the Magneto website building platform helps you to
create a dynamic product page that can automatically change on a predetermined
schedule.Creating, previewing, and scheduling content is easier on Magento
platform.You can create multiple versions of the content for future updates as well. The
content automatically reverts to the previous version once a content change for a
specific period expires. This way you can schedule content staging for-

  • Products
  • Categories
  • Price rules
  • CMS pages or blocks
  • Widgets

Technical Assistance & Support Team

Magento is a website-building platform that offers end-to-end technical support team
and maintenance services to keep the eCommerce website running smoothly. The
Magento website server offers quick solutions to any problems related to your B2b e-
store like-

  • Server overload
  • Shopping cart issues
  • Error messages
  • General troubleshooting
  • Product integration issues

This Technical support with their highly skilled job description in the Magento
development agency is focused solely on keeping track that your eCommerce website
is fully functional around the clock so that you can focus on driving sales primarily.
You can easily get the-

  • Latest updates
  • Security features
  • Extensions implemented

Magneto is always up-to-date to match the pace with the digital world and B2B
eCommerce.

Rule-Based Product Relations

Magento B2B eCommerce store has product relationship rules that will allow you to
create links between products. To standardize targeted merchandising on a subset of
products. You can easily create multiple permanent rules and apply them to specific
periods. You can also prioritize your rules and determine the order in which –

  • Your products will appear on the page
  • You can easily decide which products are presented as related products
  • Upsells
  • cross-sells

To conclude

Every B2B company is experiencing a rapid shift in the digital market. To keep up the
pace in this digital space, go for a reputed Magento development company in India, to
improve your standing in the industry by developing a rock-solid website built on
Magento.

Read More: Top 5 Digital Marketing Services Your Business Needs Today

About GTW

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